Dan Wingold has joined Standard Linens here in the newly created position of vice president of sales and marketing. He reports to Oliver Altiparmakyan, CEO and president.

Before joining Standard Linens, Wingold was national sales and marketing manager for HealthGuard, a Canadian manufacturer of sleep protection products.

Wingold said he will focus on the design, development and marketing of the company's new protector, pillow and duvet brands, and will expand the company's sales department for business opportunities in the U.S. and Canada.

"We are very confident about having Dan lead our sales and marketing initiatives as we enter this exciting time for Standard Linens. Dan's knowledge, experience and sheer passion is exactly what we need," said Altiparmakyan.

Serving Canada and the United States since 2005, Standard Linens is a manufacturer and designer of linens and textile products, with domestic and overseas manufacturing facilities.